CNH’s CE sales plunged in 2020 despite Q4 sales bump

CNH Industrial saw net sales of industrial activities decline by 7 per cent for the full year in 2020; construction equipment net sales worldwide plunged almost 22 per cent. Q4 results, however, were much more positive, with the company's construction equipment segment seeing a net sales increase of 6.4 per cent compared with the same period in 2019. The company says global demand for construction equipment in Q4 increased in all segments, with compact and service equipment up 17 per cent, general construction equipment up 24 per cent, and road building and site preparation equipment up 4 per cent.

Regionally, the company saw Q4 construction equipment demand increase 10 per cent in North America, decrease 4 per cent in Europe and South America and increase 33 per cent in the company's Rest of World segment, including a 51 per cent increase in China. Compact equipment was up 16 per cent in North America and 31 per cent in Rest of World

Net Q4 global construction sales were up 6 per cent, prompted by higher volume and positive price realisation, says the company.